Pfeiffer Brewing Company
Industry: Craft Beer & Brewing
Services Provided: Web Design, SEO, Product Descriptions, Photography, Social Media Management (Famous Instagram)
Pfeiffer Brewing Company, a historic beer brand, needed a full-scale digital revival to match its rich legacy. I fully designed and developed their website, optimized it for SEO, wrote compelling product descriptions, and created high-quality product photography to enhance their online presence. Additionally, I manage the Famous Instagram account to maintain brand engagement and awareness.
Key Work Done
1. Web Design & Development
✅ Fully designed and built the official Pfeiffer Brewing website from the ground up.
✅ Optimized for mobile and desktop to ensure a seamless user experience.
✅ Developed engaging product pages and brand history sections.
2. SEO Strategy & Implementation
✅ Researched and implemented high-intent brewing and craft beer keywords.
✅ Optimized site structure, metadata, and headings for search engine visibility.
✅ Improved technical SEO (site speed, indexing, and mobile usability).
3. Product Descriptions & Brand Storytelling
✅ Wrote engaging product descriptions that align with the brand’s heritage and storytelling.
✅ Focuse on selling the experience of the beer, not just the product itself.
✅ Ensured descriptions were SEO-friendly and conversion-focused.
4. Product Photography
✅ Shot high-quality product images for the website and marketing materials.
✅ Created consistent branding through photography to enhance visual appeal.
✅ Provided beer lifestyle shots to showcase the product in a real-world setting.
5. Social Media Management (Famous Instagram)
✅ Manage Famous Instagram, one of Pfeiffer Brewing’s two accounts.
✅ Develop engaging content and strategies to build brand awareness.
✅ Ensure the visual and brand consistency aligns with Pfeiffer Brewing’s identity.
